JET Partners with Sitka to Deliver a More Integrated Solution for Event Organisers

At JET, our focus has always been on delivering reliable, intuitive registration backed by exceptional service. Today, we are pleased to announce a new strategic partnership with Sitka that allows us to offer event organisers an even more complete solution.

Together with Sitka, we are bringing best-in-class registration, seamless mobile engagement and deep event analytics into one integrated offering.

Addressing Long-Standing Industry Challenges

Across the events industry, organisers have faced ongoing challenges around data capture, analytics and customer experience. Registration and engagement tools have often operated separately, making it harder to gain a complete view of event performance.

By partnering with Sitka, we are directly addressing that gap.

This collaboration combines JET’s robust registration platform with Sitka’s advanced app and analytics technology, creating a seamless, end-to-end solution for organisers. By collaborating rather than competing, we are able to provide a unified experience that makes it easier to capture richer data, enhance attendee engagement and simplify the management of multiple suppliers.

Connecting Registration with Real-Time Insight

A key strength of this partnership is the integration between JET’s registration data and Sitka’s engagement and analytics tools.

By bringing these technologies together, organisers gain a complete view of attendee journeys. This unlocks actionable insights and streamlines operations across systems that have historically been disconnected.

For organisers, it means clearer visibility, stronger data and a smoother overall experience.

A Shared Commitment to Organisers

Sarah Cox, Managing Director of JET, said:

“Partnering with Sitka allows us to bring even greater value to event organisers. Our core strength has always been reliable, intuitive registration and exceptional service. By combining that with Sitka’s engagement and analytics platform, we can offer organisers a solution that is far more complete, helping them capture richer insights and deliver smoother, more engaging events. It’s about collaboration, not competition, and putting customer experience first.”

Will Bayne, CEO and Founder of Sitka, added:

“JET and Sitka share the same goal: helping organisers deliver memorable, successful events. Instead of competing for the same audience, we’ve chosen to collaborate, simplifying technology, improving data insights, and creating a smoother experience for organisers and attendees.”

Moving Forward

This initiative represents a meaningful step towards a more connected and efficient events ecosystem, where complementary technologies work together to deliver measurable results, enhanced attendee experiences and actionable insights.

The partnership is now in rollout, with joint client outreach, integrated product developments and shared announcements planned over the coming months.

If you would like to learn more about how JET and Sitka can support your next event, get in touch with our team.